A small gadget called Brick is gaining attention for offering a practical solution to smartphone addiction and excessive screen time.

Unlike traditional screen-time apps that can easily be ignored, Brick uses a physical NFC-enabled device that requires users to tap their phone against the gadget to unlock restricted apps. The idea is simple: adding a physical step creates enough friction to discourage mindless scrolling.

Priced at $59, Brick allows users to create custom modes that block selected apps during specific times. Many users are using the device to improve sleep habits by limiting access to social media, entertainment apps, and other distractions at night.

The gadget has become popular among people looking for a middle ground between fully switching to a “dumb phone” and continuing to rely on standard smartphone screen-time controls. Users can still access essential apps such as messaging, navigation, and ride-sharing services while blocking more distracting platforms.

Brick’s creators say the goal is not to reject technology but to help users become more intentional about how they use their devices. The company also includes a limited number of emergency unlocks for situations where access to a blocked app is necessary.

As concerns about digital wellbeing continue to grow, products like Brick highlight a rising trend toward physical tools that encourage healthier relationships with technology.

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